Month: November 2011

Fat Pings – the New Hot Thing in SEO

What are Fat Pings? Fat pings are something you will hear more about in coming months as SEO gurus try to sell products promoting how much you need them, and how their ‘fat ping product’ will guarantee you higher rankings, blah-blah… Let’s cut to the chase. Fat pings from RSS feeds really are a wonderful thing …

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Mobile Marketing Guide to Getting Started

Emergence of Mobile Marketing Mobile Marketing is the specific creation of a presence that is optimized for the mobile platform, acknowledging the rapidly evolved mobile culture we live in. Having a good non-mobile website remains essential to your online business, but with half of your web traffic being mobile — yes, half the users hitting …

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Adobe Abandons Flash for Mobile, Commits to HTML5

HTML5 vs. Flash Mobile In a briefing on Thursday, Adobe announced plans to abandon Flash for the mobile platform and commit fully to HTML5 development. This is significant for a number of reasons which I’ll discuss in a just a moment. It marks a longterm struggle between Adobe and Apple that Steve Jobs predicted would …

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Google Mobile Making Proximity Searching Easier

Google Mobile integrating with Google Local With Google Mobile, finding nearby places is as simple as one-tap on your mobile device. [youtube-white-label id=”khmOtMtPcwg” height=”” width=”” autohide=”1″ autoplay=”0″ controls=”0″ branding=”1″ hd=”1″ rel=”0″ showinfo=”0″ thanks=”1″ autosize=”1″ border=”0″ cc=”0″ colorone=”” colortwo=”” disablekb=”1″ fullscreen=”1″ /] Get local results faster by tapping on shortcuts to commonly searched local categories, like …

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Gary Vaynerchuk 2011 Inc 500 Conference

Gary Vaynerchuck on leveraging culture shifts to explode your brand and your business. He really makes some very excellent points about content (“massively important”) and the more important context. Context is another word for our favorite topic for online marketing — relevance. Enjoy Gary V. in vintage form — founder and CEO, Wine Library and author of …

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